The goal was to position the business as a provider of highly professional, innovative and well thought-out engineering solutions. This is not something the company had attempted before.
The Ffrench core values, which drive all aspects of their operation, were a key part of the communication – something that sets them apart. They wanted a powerful visual identity and a brand positioning that highlights their strength as one of the fastest-growing companies in the sector.
client. J Ffrenchsector. Constructionproject. Website, Visual Identity, Print